I am relaunching the website for the company I work for. Relaunch hell is well under way!
While I am getting help, the company I work for is fairly small so as I'm leading this project, I'm also doing a lot. So the inner-most circle of relaunch hell!!! (I do have some great help, but no one ever haves enough help for a relaunch, right?)
Yet there are some real wins for this relaunch that I have been pushing for that make it all worthwhile, including:
- site architecture moved from organizational to client-focused and terminology more user-friendly
- stripping formatting code from the main web copy and making awesome use of CSS
- switching to XHTML
- adding elements of website accessibility for disabled users
- new design - with more real estate
- much more engaging, flexible homepage
- adding navigation aids, such as breadcrumbs, colour-delineated channels, awesome Quick Links feature (I blogged about this earlier)
- adding a lot of content to fill in gaps as identified by our search logs & focus groups
- printer-friendly version added for every page
- improved page cannot be found page (so users don't get that useless default 404 error)
And some other things. But I'm too tired from all this relaunch work and Facebook fix.
So forgive me blog readers if you don't hear from me until this is over in late June.
To fill in the Webslinger gap, I have a great idea...
I hear that I have blog readers but so far I think only 4 people read it. So if you read this blog, prove it!
Let me know what your tip is for surviving a relaunch!
Or let me know what last-minute things I should add or any general relaunch tips. Let me hear it - I can use the support and frankly this will be only social interaction I'll be getting until relaunch.